How To Choose A Camera

The answer may depend on how you want to take your images.

Choosing a Digital Camera

With the quality of digital imaging technology advancing rapidly, the latest camera models, taking shots with over a million pixels, can produce pictures that challenge film. A digital camera’s memory card, unlike film, can be re-used over and over, so you’ll never have the need to buy a new roll.

Digital photography allows you to immediately view your images, either on the LCD display found on most cameras, on a computer or a TV screen. Easily uploaded to a computer, digital images can be manipulated using a variety of software, e-mailed, posted on a web site or printed on glossy paper.

Choosing an SLR

SLR (Single Lens Reflex) cameras allow you to view your subject through the lens of the camera, by using a reflex mirror and prism system. Nikon SLR cameras offer users a significant amount of flexibility and creative control over the picture-taking experience, as they typically come with fully manual focus and exposure settings, and various lens options*.

The Advanced Photo System

APS is basically a smaller, handier version of 35-mm film. With an APS camera, you simply drop the film cartridge in and it threads itself. You also get a choice of three photo print types (classic, wide-vision and panorama), and the prints come back with a visual index sheet to make it easier finding and managing your pictures. APS image quality is generally the same as 35-mm film. APS is also available in different film speeds, like 35-mm, to match varying light conditions or for uses in action photography.


A compact camera is exactly what the name suggests – small and compact. Nikon compact cameras make it easy to take great pictures. Nikon offers a choice of several models, each one loaded with features that make picture-taking a breeze.